Since 2016, the Millennial generation (aged 25 to 40) has outnumbered Gen X (aged 41-56) and Baby Boomers (aged 57 to 75) as the largest percentage of the U.S. workforce. Millennials are driving the future of the property and casualty insurance industry. Carriers with growth goals need to understand what inspires this key demographic to write business with one carrier over...

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